Archive for the ‘Cadillac’ Category

Barrett-Jackson OC ‘10: Louis Vuitton-trimmed 1962 Cadillac fetches $40K

Sunday, June 27th, 2010
Barrett-Jackson OC ‘10: Louis Vuitton-trimmed 1962 Cadillac fetches $40K

Check eBay Motors or Craigslist for a ‘62 Cadillac convertible and you’re likely to find a slew of them for less than ten grand. A particularly nice example might fetch twice that. So why did this particular Series 62 convertible bring in $40,000 at the first Barrett-Jackson auction in Orange County, California? Probably because OC-dwellers [...]

GM marketing chief Ewanick moving Cadillac ad account

Friday, June 25th, 2010
GM marketing chief Ewanick moving Cadillac ad account

Remember those Cadillac commercials from a couple months back? Well, General Motors’ marketing VP Joel Ewanick, who took the job just 30 days ago, apparently didn’t think too much of them. That’s why Ad Age is reporting the Cadillac ad account will be taken away from Bartle Bogle Hegarty, who won the account in January [...]